BUSINESS 02 / LOCAL

Helping regional companies become
a place where youth can meet.

Rather than treating "hiring" as the goal, we update the very work culture of regional SMEs—advancing youth ambition and regional management challenges in the same move. From creating touchpoints, to side & remote work and long-term internships, all the way to the transition into full-time roles. Not "flow-style" recruitment support, but cultivating a co-creation ecosystem rooted in the region.

The higher their perspective rises,
the more they bounce off regional "fixed paths."

For young people who've crossed borders to Tokyo or abroad and gained broader vision,
bringing what they've learned back to regional Japan is essential to revitalizing the region.
Yet the "re-entry" back from Tokyo or overseas to the region is full of difficulties.

Before that—regional companies aren't even meeting young people.

Hiring that relies on new-grad job portals can't compete with big companies (the SME new-grad opening ratio is 8.98×).
For many companies, the only touchpoint with young people is a once-a-year joint info session. With such a narrow entry point, strengthening hiring alone won't reach them.

And the deepest gateway—re-entry—means clearing multiple walls.

For those returning from overseas, there's the need to cross two cultural divides—between the world and the region.
Even for those returning from Tokyo, regional cities have a deeply entrenched "fixed life script" funneling people into local first-tier manufacturers, prefectural government, or regional banks. Those who've stepped outside and gained experience face severe friction when they try to come back.

01

No place to land

Regional Japan offers a narrow elite track—prefectural government or first-tier local employers—with few diverse alternatives.

02

Conformity pressure and evaluation gap

A "the nail that sticks out gets hammered down" culture, with outdated HR evaluation systems. World-standard skills go unrecognized and unrewarded.

03

No projects worth the effort

In the prime years of your career—mid-20s to mid-30s—there simply aren't projects worth your skills available in the region.

Beyond "hiring":
cultivating a co-creation ecosystem in the region.

From creating touchpoints between youth and regional companies, to side & remote work and long-term internships,
all the way through HR operations—five services.

01

Coordinating side & remote projects

Connecting talent who maintain ties to the region but currently work in Tokyo via side or remote engagements—just a few hours per week to start. Breaking free from "full-time-only" thinking and building a relationship step by step.

02

Coordinating long-term internships for students

Designing and running long-term internships where university students tackle real business challenges over several months. Students gain their first track record; companies gain the experience of working with young talent—and organizational change.

03

Creating youth–company touchpoints (ideathons, etc.)

Making a place to meet before hiring even begins. Through ideathons and workshops, companies re-examine their own challenges through young people's eyes, and young people see what job postings never reveal.

04

Planning & running recruitment events

Building hiring occasions that don't rely on one-off joint info sessions. From articulating a company's appeal, to running the day, to following up with participants—we design it end to end.

05

HR design & operations partnership

Supporting the HR strategy centered on the transition-to-full-time design. Beyond building systems, we support day-to-day operations, capturing the real voices of young people.

We find value in
cross-border youth actually joining your organization.

Diagnosis and consulting alone don't make a business work for us. Our business only works when young people actually start moving.
We're structurally different from the conventional HR industry.

CONVENTION / Conventional HR industry

"Sell the strategy and walk away"

SELLS
Strategy and recruitment consulting as a packaged product
FEE
Strategy is delivered, but execution often isn't
RISK
Structure where consulting fees are collected regardless of whether hiring succeeds
RESULT
Self-interest tends to outweigh social impact
COHAKUTO / Outcome commitment built into our structure

Our business only works when youth actually start moving

SELLS
Project launch + partnership (talent investment is the premise)
FEE
Monthly / packaged fee for design, matching, and ongoing partnership
RISK
If the talent doesn't engage, neither does our business
RESULT
Social impact and our profit are structurally aligned

What side and remote talent
actually bring to your company.

Here, we introduce the effect of the external pro talent who join through Service 01 (side & remote projects).
SMEs that actively engage external pro talent leave a statistically meaningful performance gap over those that don't.
Beyond pure revenue, multiple compound effects are observed on organizational culture, existing employee skills, and recruitment branding.

HERO STAT / Revenue growth
Revenue growth rate of SMEs using external pro talent
(2015 → 2020)
+9.5%
※ Median. SRC / SME Agency White Paper
Active
+9.5%
Interested
+7.7%
Not interested
+4.1%
01
Role-model effect on existing employees

Watching external pros work with ownership and efficient processes spreads a culture of challenge and continuous improvement inside the organization.

02
Faster executive decision-making

External perspectives and benchmarks enter management decisions, objectifying previously implicit judgment calls and accelerating new business decisions.

03
Dramatic improvement in employer branding

"The company that top professionals choose" becomes a public signal, improving the quantity and quality of new-grad and mid-career applicants.

04
Modernizing organizational culture

Flat, speedy engagement becomes the norm—and the company transforms into the kind of place where young people actually want to work.

Project-based hiring
never has to be a one-off.

From engaging top-tier pros for a fixed period, to building relationships through side work and transitioning into full-time
the appeal of project-based hiring lies in being able to design engagement in multiple layers.

01 HIGH-PRO ACTIVATION

Engage high-tier pros
for the time you actually need

DX initiatives, overseas market entry, launching new businesses. A model for borrowing the most cutting-edge expertise—skills that regional SMEs simply can't hire full-time—on a time-limited project basis.

Ready-to-deliver Time-bounded High expertise
02 HOMETOWN HYBRID

Regional roots × Urban career,
engaged through side work

Engaging top-tier urban talent with regional roots via "hometown side work." A way to inject top-career expertise into the region without job-change risk. Rare talent that holds both regional understanding and front-line perspective.

Side / remote Ongoing High affinity
04 COMMUNITY ENGAGEMENT

Multiple projects,
building a "related population"

Not letting cross-border talent be a one-time engagement—instead, having them engage continuously across multiple projects. Regional companies and people build long-term connections, becoming a "betting-on-region" related population. The ecosystem deepens.

Related population Long-term Ecosystem
Every pattern is a route to easing re-entry friction.
Project-based hiring carries multiple strategic options in its toolkit.

Partnering with existing platforms
to secure the path for cross-border talent.

Rather than building our own pipeline from scratch, cohakuto partners with platforms that have a strong track record. We've already built relationships with each platform's operating team, and through collaboration with adjacent organizations, we connect regional companies with cross-border talent.

PROJECT INDEX

Find the interesting projects you've been looking for!
Nationwide internship search site for Japan.

Furusato Kengyo

Connecting regional and local companies with urban talent—
a side and remote work matching platform.

Service Menu

With project launch and ongoing partnership at the core, we flexibly combine
consulting, HR support, branding, and event operations to fit each company's situation.

REQUIRED

Project launch

Project design + matching with cross-border talent.
Designing from problem definition through talent placement.

REQUIRED

Project partnership

Monthly partnership for the operations phase after launch.
Ongoing support until the engagement is fully integrated.

OPTION

Consulting

Assessment / Cross-border talent acceptance system /
Project branding for cross-border talent

OPTION

HR operations support

A "Project Hiring Consulting Lite" plan
for day-to-day HR operations support

OPTION

Branding support

From recruitment branding strategy
to execution—comprehensive support

OPTION

Long-term internship coordination

Designing and running long-term internships
where students tackle real challenges over several months

OPTION

Events, training & ideathons

Planning and operations for events, internal training,
and ideathons featuring cross-border talent and youth

Because the right plan depends on each company's size, situation, and challenges,
we provide quotes tailored to each individual case.

We offer a free initial consultation to discuss your challenges. Please reach out anytime.

Request a quote or consultation

Cultivate the region's future—
together with us.

For executives and HR leaders at regional SMEs, local governments, educational institutions,
and urban talent who want to engage with the region—please feel free to reach out.

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